Archive for August, 2008
How Satisfied With You Are Your Clients? (part three)
* Delight the new prospects. It’s easy to see how clients’ friends and colleagues, after being looked after in style by their hosts, might consider why their own suppliers were not showing similar appreciation for their business and value.
* Deliver a quality service each and every day. Client appreciation works only when businesses are [...]
Posted: August 24th, 2008 under Customer Service, Customer Service Improvement, Find Customer Needs.
Tags: check progress, client appreciation, client satisfaction, exemplary service, loyal clients, measure results
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How Satisfied With You Are Your Clients? (part two)
Here’s what you might do to increase the number and profitability of your client referrals:
* Focus on the clients that you want more of. Identify your top 20% of spenders and work to build a closer relationship with them. Invite your favored clients to dinners and private events – from golf days or sports events [...]
Posted: August 22nd, 2008 under Customer Service, Customer Service Improvement, Find Customer Needs.
Tags: client referrals, profitability, relationship, social occasions, social stature, sports events
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How Satisfied With You Are Your Clients? (part one)
How satisfied are your clients with you? Many companies assume client satisfaction, and often survey data seems to confirm that the gut reaction is not far from the mark. There might still be a problem though. Even if satisfaction is rated at 70% then there are still 30% who are unsatisfied. With a rating such [...]
Posted: August 20th, 2008 under Customer Service, Customer Service Improvement, Find Customer Needs.
Tags: client satisfaction, gut reaction, referrals, survey data
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